Skills and Competencies
- Work with others to translate dreams for your community into a vision for your initiative
- Explain the initiative to others in a clear mission statement
- Collect and use credible, measurable baseline data, and then set markers for progress
- Identify both behavioral and population-level objectives
- Compare objectives against criteria: SMART+C
- Apply broad thinking about vision and mission to more specific objectives, then act on these in targeted actions and interventions
- Identify strategies that are appropriate to your resources, opportunities, and barriers
- Consider issues of scope and level in selecting from among multiple available strategies
- Consider ways in which to affect community and system changes that support the behaviors and outcomes you want to increase or decrease
- Consider creating or modifying an appropriate mix of changes (i.e., new programs, policies and practices in relevant sectors) to increase the likelihood of success
- Prioritize the community and system changes sought, realistically assessing their importance and the feasibility of bringing about each change
- Invite members and partners to “own” or publicly accept responsibility for accomplishing specific community and system changes within designated timeframes